Global retail market is growing, the need to use cryptocurrencies in the real sector of the economy and classic stores has also increased. But if we analyze the situation, it becomes clear that there is a lack of the tools for interaction between blockchain projects, owners of crypto-currencies and traditional retail. Especially this comes for the countries where digital money is illegal or their status is not defined. Projects that provide the ability to pay with digital money operating in such countries are under pressure of banks and other regulators.

In the nutshell the idea of all this was to change the existing state of affairs and integrate the blockchain community into the traditional retail

ABOUT JOYS

Joys is an open global blockchain platform for making payments in any cryptocurrency between buyers and any stores connected to Joys.

Joys provides services to secure payments by any cryptocurrency as a payment for part or full value of goods or services with optimization of legal risks for all participants in the purchase and sale process registered in the system. The project is intended for those trade and service enterprises that want to receive bitcoin or other crypto currency. Joys platform is created for projects that want to give the opportunity to pay with cryptocurrency or tokens in retail stores, adhering to compliance with local laws. It was propose to use Joys for classic projects that would like to use blockchain and crypto-currencies to encourage participants and formulate motivation and loyalty programs.

Thus, Joys is a platform that integrates blockchain projects and cryptocurrencies into the classical real economy, allowing users to take advantage of the benefits of blockchain technology in their daily lives.

THE PLATFORM

The system will function as follows:

1.Before making purchases, a buyer creates a settlement wallet in the Joys application or in partner applications in the cryptocurrency he wishes to use for purchases. He replenishes this wallet.

2.A check is created at the checkout as usual.

3.The buyer is identified in the POS-system: the seller reads a QR-code from the screen of a mobile phone.

4.The POS system transmits the generated check and the buyer ID to Joys via an encrypted channel and signs them with the digital signature of the cashier where purchase is made.

5.The transaction can be settled as follows:

with partial payment in cryptocurrency: Joys issues a certain number of bonus points on the basis of a contract with the seller. These bonus points are accepted by this seller only. Further bonus points are transferred to the Joys Marketplace and the Joys API receives the current exchange rate for exchange of goods from ShapeShift. The buyer then exchanges cryptocurrency for these bonus points and purchases.
full payment of goods in cryptocurrency: on the basis of a contract with the seller, Joys issues a prepaid card in the form of a digital coupon with a par value equal to the check amount in the currency indicated in the check. This digital coupon is accepted in stores belonging to this seller only. The issued digital coupon is then transferred to the Joys Marketplace and the Joys API receives the current exchange rate for exchange of goods from ShapeShift. The buyer redeems the coupon with cryptocurrency and pays for the purchase.

Furthermore,Joys platform allows projects with their own cryptocurrency to ensure their acceptance as a payment. For example, the project has its own cryptocurrency, which can only be paid for renting servers in a certain data center. When you integrate with Joys, you can pay with the same cryptocurrency for coffee in a nearby coffee shop or for gasoline at a gas station on the way to work. The same applies to projects where there are bonuses, game or internal currency.

At the same time, neither cryptocurrency projects nor partner stores will need to purchase additional equipment and software.

For those countries where it is forbidden to pay with cryptocurrency in stores, we offer two processing: through bonus points to pay for part of the purchase (this processing is ready and working) and through prepaid cards and digital coupons for full payment of the purchase.

BENEFIT FOR INVESTORS

The selling price of the token is only 0.04 dollars and with the demand of investors it is expected that the price of the token will increase. Then, as an investor, you can certainly benefit from it.

The project evaluates its potential market in terms of retail industry development. The research which the team quotes shows an increase in retail sales thus: ,

According to the project’s own research, the global retail market volume was $22,049 trillion in 2016; it amounted to $24.445 trillion in 2017 and will be $27.726 trillion by 2020,
correlated with the growing appeal of crypto transactions thus :,

According to data from blockchain.info, the current volume of crypto transactions (01.05.2018) is about $215 million per day.

Current capitalization of cryptocurrency (01.05.2018) is $417,680,786,553. (Juniper Research).Juniper Research also predicts that digital payments will exceed $5 trillion by 2020.

Based on this data, we can assume that Joys Digital has an opportunity to take a share in the market for offline sales using crypto.

ABOUT TOKEN & ICO DETAILS

Name: Joys Digital

Ticker symbol: JOYS

Project type: Crypto, Platform

Coins issued for sale: 55%

Public ICO start date: June 21, 2018

Duration of public ICO: 3 weeks until July 12, 2018

Coin type: proprietary blockchain

Accepted currencies: ETH, BTC in the investor’s account

Prices for 1 JOYS:

Hard cap: $105,000,000

Soft cap: $30,000,000

DISTRIBUTION

JOYS does not affect the distribution of shares in the company. The incentive system is set up such a way that it is more beneficial to buy JOYS in advance. JOYS intended for the project team are stored in project wallets and will be distributed by the smart contract to team members within two years of completion of the ICO, taking into account successes and goals indicated in the roadmap and the white paper